Who We Are

Traci Halvorson is the owner of Halvorson Model Management (HMM) and has been dedicated to the modeling industry for over 25 years. Halvorson is a native to Santa Clara Valley and was a professional model when she opened her San Jose scouting headquarters in 1992.  Halvorson’s eye for talent and determination for more modeling opportunities inspired her to open an agency in Silicon Valley.  Her reputation for genuine guidance and talent support quickly launched her agency into high demand. Halvorson is highly regarded by her models and clients and known as one of the most approachable and informative Talent Agents in the San Francisco Bay Area.

For the past two decades, HMM have become Silicon Valley’s top model destination and an integral part of the Bay Area modeling scene. Traci Halvorson holds a BA in Public Relations & Business Management from San Jose State University and specializes in marketing and image consulting.  Want more Halvorson buzz? Follow HMM on Facebook & Twitter for local updates and casting opportunities.

Traci brought her Mother, Jill Halvorson-(known as Mama Jill) aboard to assist with talent and client support. Together, they recruit and promote professional models for advertising work. Traci & Jill’s management style is always in the best interest of every model and client, coaching positive advice in a protective and healthy environment.

Halvorson Model Management is a globally recognized talent agency and known as Silicon Valley’s Top Model Agency. They continue to build and brand their empire and represent the BEST models in Northern California.

If you love modeling as much as The Halvorson’s —follow them on IG: @hmmodelagency  @sunshine_mama_jill

What We Do

Halvorson Model Management was born in San Jose, California in the 90’s as a boutique modeling agency and remains true to its mission of discovering, advising and launching modeling careers in the Bay Area. Halvorson Model Management-known as HMM, is a Full Service, Licensed and Bonded Talent Agency [#T445].  HMM agency headquarters are located in the beautiful city of Santa Clara in Northern California -the heart of Silicon Valley.      

HMM represents hundreds of professional models for local bookings and manages a select Mother Agent division for young fashion models. HMM is open M-F, booking talent year round with an All-star client list.  HMM Clients range from High-Tech to High Fashion, Lifestyle to Editorial, Fortune 500’s to Start-ups, Video’s and TV Commercials.

HMM serves the regions of Silicon Valley, The San Francisco Peninsula, East Bay and the coastal areas of Santa Cruz to Carmel.  HMM Runway Models & Brand Ambassadors are available throughout the West Coast.  The Halvorson's diverse talent pool, friendly customer service and gorgeous scouting locations attract advertising clients from all over the world.

HMM Divisions: